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Which sticker material should I choose?
Which sticker material should you choose? This guide compares all 13 sticker materials available in the configurator – from white vinyl and PVC-free PET to holographic, metallic and special films – and explains lamination and cut types.
We print with UV-resistant inks on two base materials: flexible PVC vinyl (standard) and PVC-free white PET film (premium). On top of that you can choose special films. Every material comes with free gloss or matt lamination, which protects the print from scratches and fading.
All 13 materials compared
| Material | Best for | Waterproof | Outdoor | Look |
|---|---|---|---|---|
| White vinyl | Logos, water bottles, laptops, cars, packaging | yes | yes | Opaque white base, our most versatile material |
| PVC-free white (PET) | Premium product labels and packaging without PVC | yes | yes | Smooth surface, vivid print |
| Clear | Glass, shop windows, bottles, clear packaging | yes | yes | Background disappears; optional white underprint |
| Holographic | Product labels, gifts, merchandise | yes | yes | Rainbow shimmer depending on the light |
| Metallic silver | Premium labels, cosmetics, drinks | yes | yes | Mirror-like silver base, printed in colour |
| Metallic gold | Premium labels, cosmetics, drinks | yes | yes | Mirror-like gold base, printed in colour |
| Extra-strong adhesive | Rough, dusty, powder-coated or curved surfaces: tools, crates, outdoor signs, machine labels | yes | yes | Reinforced adhesive layer |
| Glitter | Special effect, selectable in the configurator | yes | yes | Glitter effect |
| White carbon | Special effect, selectable in the configurator | yes | yes | White carbon-fibre texture |
| Reflective | Special effect, selectable in the configurator | yes | yes | Reflective film |
| Glow-in-the-dark | Special effect, selectable in the configurator | yes | yes | Glows in the dark |
| Brushed aluminium look | Special effect, selectable in the configurator | yes | yes | Brushed metal look |
| Removable | When the sticker should come off again | yes | yes | Removable film |
All our sticker films are waterproof and suitable for outdoor use for 2–4 years.
One design is printed on one material; if you need several materials, add each as a separate cart item. More photos and details: materials and clear stickers.
Which material for which use?
- Not sure? → White vinyl – you can’t go wrong with it.
- Outdoor use → laminated white vinyl or extra-strong adhesive vinyl.
- Packaging without PVC → PVC-free white (PET).
- Glass, windows, clear bottles → Clear, with white underprint on dark or coloured surfaces.
- Premium cosmetics or drink labels → Metallic silver or gold.
- Merch and gifts that stand out → Holographic or one of the special films.
- Rough or powder-coated surfaces, tools → Extra-strong adhesive.
- A sticker that should come off again → Removable.
Gloss or matt lamination?
Lamination is free on every material and protects the print from scratches and fading. Gloss gives a shiny finish; matt gives a non-reflective surface. Choose the finish in the configurator – it does not change the price.
Kiss-cut, die-cut or sheets?
- Die-cut – we cut through both the film and the backing paper, so the sticker has exactly the shape of your design (× 1.11).
- Kiss-cut single – only the film is cut, the backing paper stays whole; easier to peel (× 1.06).
- Kiss-cut on sheets – several stickers on one sheet, the base price. See sticker sheets.
The back of every sticker is siliconised backing paper, from which the sticker peels off easily. Prices and all surcharges: prices.
Frequently asked questions
Which sticker material is the most versatile?
White vinyl: a flexible, waterproof film that sticks to water bottles, laptops, cars and cardboard.
Which material is best for outdoor use?
Laminated white vinyl or extra-strong adhesive vinyl.
Which stickers are waterproof?
All our sticker films are waterproof and suitable for outdoor use for 2–4 years.
Is lamination extra?
No, every material comes with free gloss or matt lamination.
Can I feel the materials before ordering?
Yes, the sample pack with every material costs €6.22 and is credited against your next order with a coupon code valid for 60 days.
What is the difference between kiss-cut and die-cut?
Die-cut cuts through film and backing paper along your design’s outline. Kiss-cut cuts only the film, the backing stays whole – easier to peel and cheaper. More answers: FAQ.